Counselor’s Corner: Dealership Advertising in Illinois Origins, Enforcement and Benefits to Dealers From the Illinois Motor Vehicle Advertising Regulations
Having had a front row seat in the drafting and promulgation of the Illinois Motor Vehicle Advertising Regulations (“Regulations”)1, I can attest that the Regulations were intended and established to ensure transparency and fairness in automotive advertising. The Illinois automotive dealer industry has embraced these new legal standards. Indeed, the automotive industry in Illinois eagerly welcomed and had significant input in the adoption process through the involvement and advocacy of dealers and their representative automotive trade groups, chiefly among them, IADA.
Counselor’s Corner: Dealership Advertising in Illinois